top of page
Side Business Data
Kauffman Foundation, 2025
Most Side Businesses Take 12–18 Months to Generate Meaningful Revenue
KEY FINDING
Founders who maintained full-time employment during the first 12 months were 33% more likely to still be operating at year three.
WHAT THIS MEANS FOR SIDE BUILDERS
The data quietly makes a strong case against quitting too early. Founders who kept their job while building had more time, more financial stability, and lower pressure to monetize prematurely — all of which led to better long-term outcomes. This is one of the most important data points for anyone who feels like they need to go all-in to succeed.
ORIGINAL SOURCE
Kauffman Foundation, Entrepreneurship Trends, 2025
bottom of page